Is Your SaaS Company Ready to Launch a Partner Program?
The Channel Partners
The Channel Readiness Assessment
Find out if your partner program is ready to drive revenue, or where the gaps are hiding before they cost you.
Before you start
What this assessment covers
Channel sales looks like a silver bullet: scale without hiring, lower customer acquisition costs, and faster growth. But launching a partner program before you are ready does not just waste time. It erodes brand equity, overwhelms your team, and turns your earliest partners into skeptics. When a partner program fails, it rarely gets a second chance.
1
Business and Product Readiness
Do you have something partners can reliably sell without founder involvement?
2
Strategic Readiness
Do you know what kind of program you are building and why anyone would join it?
3
Operational Readiness
Do you have the systems, assets, and bandwidth to activate and support partners?
How to score: Answer honestly. Yes = 2 points, Partial = 1 point, Not yet = 0 points. Your total out of 30 tells you exactly where you stand and what to do next.
15 questions. Takes about 5 minutes.